Why the VirCon?

The answer to that question is simple: Value!  

I launched the first VirCon two years ago with a simple goal. I wanted to provide the best value in school marketing professional development.  

While in-person conferences are fantastic for networking, they are not a great value for learning. I love networking as much as the next person but in the end, networking isn’t going to make you a better marketer, and it certainly isn’t going to attract new students to your school.

I was once told, “Try and take one to two ideas or concepts from each conference and that will be a successful conference.” My issue is that if you add up the cost of airfare, Uber/Lyft rides, hotel rooms, conference registrations, food, alcohol (while you’re networking), and gifts for your family it could cost your school and/or you thousands of dollars for two ideas.  

That math doesn’t work anymore.  

The VirCon was created to bring you the best school marketing experts and have them teach you how to attract new students and retain current students using the internet and social media all at the best possible value! 

Schedule

• 8:00 am EST Simon Noakes - "Parent Engagement: Are You Talking to Your Parents Effectively?"
• 9:00 am EST Andy Traub - "How To Build Your Video Studio For $100"
• 10:00 am EST Rick Newberry - "Developing Your School’s Enrollment and Marketing Calendar for Success"
• 11:00 am EST Jesse Roberts - "A Clear View Enrollment Vision: Approaching 2020 and Beyond"
• 12:00 pm EST Sean Henri - "Topics over Keywords: How to Increase Traffic by Producing Less Content"
• 1:30 pm EST Mike Connor - "Three Way Street: Enrollment Managers, Faculty, and Trustees"
• 2:30 pm EST Penny Rogers - "Protect Your School’s Brand Image: Social Media Management"
• 3:30 pm EST Mia Major - "The State of Social Media: What Survey Data from 300 Schools Reveals About Strategy in 2018"
• 4:30 pm EST Danielle Wright - "Bridging the Gap: Tools and Best Practices for School Content Designers"
• 5:30 pm EST Jim Healey - "A Branding Roadmap: 5 Steps to Your School’s Unique and Impactful Brand"

What makes the VirCon5 different?

Incredible Value 

No boring talking heads here! These are new presentations conducted by experts who will teach and share their knowledge. You'll leave with actionable tips that you can begin using the day after the conference.

Learning ALL Year

You'll have lifetime access to the conference recordings for and can share the recordings with anyone on your team. You can review the recordings again and again...

Get Answers To Your Questions

You can ask questions during the presentations AND in the "pop-up" Facebook Group which will remain open for ten weeks after the VirCon5.

The cost is an incredible value for the professional development you will receive. In fact, if you register by Thursday, October 19, by midnight EST, you will receive the early bird price of $247. That’s only $24.70 per workshop! You can also register after this deadline but why would you want to wait and pay more from your limited budget?