Presenter: Sarah Hogan, Director of Admission, Providence Academy
Bio: Mrs. Hogan brings nearly a decade of college administration experience to Providence Academy, having served most recently as Director of Alumni Relations and previously as the Associate Director of Admission and Financial Aid at the University of Dallas. As a college admission professional, she coordinated strategic planning efforts in student recruitment, supervising travel, programming, admission and financial aid policies and practices. She conducted numerous presentations nationally at high schools, colleges, churches/parishes, corporations and conferences. During her college admission tenure, she provided counsel to college applicants regarding admission and financial aid, academic advising and career options. She also contributed as a writer and editor of various publications, such as viewbooks, catalogs, and alumni/donor publications. She is a current member of the National Association of College Admission Counselors (NACAC) and the Minnesota Association of College Admission Counselors (MACAC) with certificates from the Rice University Workshop on College Admission and the Harvard Admission Institute. Mrs. Hogan holds a Bachelor’s degree in English from the University of Dallas.
Sarah also serves as a judge for our senior speech capstone project and is a frequent collaborator with faculty, staff, parents and Board members on various initiatives related to recruitment and retention of our amazing students and families. “As an admissions professional in my heart of hearts, I very much enjoy all aspects of strategic enrollment management and am always eager to learn from colleagues and share along the way (HUGE fan of AISAP!).
In our schools, when we craft our admissions and marketing collateral, we consider the marketing angles of our brand promise, how we summarize our 'essence' and what differentiates us from other options in the educational marketplace. We tend more rarely to ask ourselves what our customer experience mission is, that is, how our families should feel after encountering our schools. This session will explore processes we put in place to ensure this happens at steps along the way for our clientele, both current and prospective.
Contact Info:
Sarah can be reached by email at sarah.hogan@providenceacademy.org
Fee: $0 AISAP Members / $50 Non Members