Webinar | Focusing on the Funnel

When:  Aug 26, 2019 from 03:00 PM to 04:00 PM (ET)
Many admission professionals spend much of the year searching for new approaches to reach their target audience and hit enrollment goals, all while competing with similar schools in their area. This session will break down each stage of the funnel and share best practices to help you stand out and achieve better results.

Joe Silvestri
Presenter: Joe Silvestri, Director of Admissions and Financial Assistance, The Blake School

Joe Silvestri is a veteran independent school administrator with more than 20 years of experience in admissions and financial assistance. He's been Director of Admissions and Financial Assistance at Blake School in Minneapolis since 2015. Before Blake, Joe was Director of Admissions and Financial Aid at King’s Academy, an American boarding school in Jordan. He was previously Admission Director at North Yarmouth Academy in Maine, and an Admission Associate at Lake Forest Academy. 

James Collins
Presenter: James Collins, Regional Director, SchoolAdmin

James Collins is a baseball fan, music lover and sales director, in that order. However, he does bring nearly a decade of experience in the educational software industry building relationships with marcom directors, enrollment managers and business officers nationwide. In the last six years, he's worked with a variety of admissions offices, ranging from 10+ admissions teams to the one-person show, discussing best practices around enrollment management. Recently featured on SchniederB’s podcast, James enjoys discussing better ways to convert students in your funnel.

SchoolAdmin makes smart, friendly technology to help independent schools—and the people that run them— thrive.Trusted by 500+ of the world’s most successful schools, big and small, our suite of admissions, enrollment, and tuition management tools give you back the time to focus on the things that matter most. Learn more at www.schooladmin.com.


Level of Experience
  • Entering (0-2 Yrs)
  • Emerging (3-4 Yrs)
  • Advancing (5-9 Yrs)
Professional Competencies:
  • Customer Focus
  • Plans and Aligns
Professional Behaviors:
  • Advance School Mission
Notes for AISAP Members:
  • Once you click the REGISTER button on the right side you are signed up for the webinar.
  • A confirmation email from AISAP Programs will be sent once you register.
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Location