How many school marketing, communications and admission professionals want to incorporate a robust and renewable video strategy into their marketing plans, but have been discouraged by high production costs, limited time and logistical difficulties? This collaborative session will share the most efficient and cost effective ways to manage and create renewable video strategies for seven types of videos that offer the most effective and compelling content for independent schools with both large and small budgets.
Lisa Howell, Director of Marketing & Communications, Delaware Valley Friends School
Lisa Howell has been the Director of Marketing and Communications at Delaware Valley Friends School since 2010. Prior to DVFS, Lisa was a Senior Strategist at Envisian, a Pennsylvania marketing and business strategy firm serving a variety of clients in the technology, financial and non-profit sectors. She is a graduate of Trinity College in Hartford, CT, has a master's degree from Villanova University, and completed AISAP's CAEP certificate.
She can be reached at email@example.com Presenter:
Joe Monzo, Owner/Operator, Monzo Media Productions
Joe Monzo, discovered his passion for telling stories through video and film back in high school at Delaware Valley Friends School and continued working on his craft through college. Joe established Monzo Media Productions in 2016 to provide powerful, compelling videos that help businesses and independent schools to fight through the content noise on the web and differentiate themselves. Joe’s passion is to help great organizations making a difference; Video is his way of doing that.
He can be reached at firstname.lastname@example.org
Level of Experience:
- Entering (0-2 Yrs)
- Emerging (3-4 Yrs)
- Advancing (5-9 Yrs)
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