November 15th and November 16th, 12:00-5:00pm ET - online!
DATA that four-letter word conjures up feelings of delight or despair. Data is essential to any admission and enrollment professional's career acumen and institutional success. But data effectively inform mission-driven strategies and respond to market demands. Through case studies and lively conversations, learn how to use data to build your recruitment funnel, enhance your application screening processes, and improve retention and re-enrollment. Competition for students at independent schools continues to increase as demographics change - it is the perfect time to learn how to use internal and external data to stay relevant and meet enrollment targets!
Mike Barker, Director of Institutional ResearchHarvard-Westlake School
The End Depends Upon the Beginning: Data Strategy in Schools Starts in AdmissionsThe strategic choices the admission office makes with regard to data directly impacts a school’s overall ability to assess and evaluate its programs and services for its students. Mike will take a pragmatic look at what data strategy looks like in the enrollment management field and outline a set of principles that will spark curiosity and contribute to a culture of data-informed inquiry campus wide.