The summer months offer a unique blend of sunlight and shade, providing the perfect climate for private schools to cultivate and nurture their digital presence. Just like the sun shines light on a day, a website evaluation sheds light on areas of website strengths and areas for improvement. Through interactive exercises, you will learn to conduct a website assessment, and pinpoint areas that shine and those that need some light. We'll discuss strategies for safeguarding your website against common pitfalls, such as outdated content, poor navigation, and lackluster design. Imagine applying digital sunscreen to shield your site from the scorching heat of online competition and user disengagement. We'll provide tips on refreshing content, enhancing usability, and ensuring your site remains a cool refuge for prospective families. Summer is a also great time for getting fit! We will share an effective exercise for using the summer to get community members to create content and testimonials. To finish, we will learn about optimizing your website to stand out in the bright field of search engines with some SEO sunscreen. Discover how to select and apply the right keywords, meta descriptions, and tags—your website's SPF—to achieve maximum visibility and attract more visitors and increase inquiries and enrollment.
All registrants will be emailed access to presentation recordings and resources within 1 business day after the live webinar.
Presenters
Tara Claeys
Owner
Design TLC
Barbara Doyle
Director of Communications and Marketing
Renbrook School
Level of Experience:
- Entering (0-1 Yrs)
- Emerging (2-4 Yrs)
- Advancing (5-9 Yrs)
- Mastery (10+ Yrs)
Professional Competency:
L&D 3 - Marketing & Communication
Notes for AISAP Webinars
- Once you click the REGISTER button on the calendar, you will be redirected to the portal.
- Once you complete registration on the portal, you are signed up for the webinar.
- A confirmation email from Zoom Webinar will be sent with a link to attend the webinar.
- To register for more webinars, click on the Events tab at the top of the page, then select Live Events.
- Resources will be added to the resources tab once presenters share any files.
- Recordings will be posted within 1 business day after the live webinar.
- Missed the live session? Register and access the recording and resources.
Cost
$0 for members | $79 for nonmembers
Join now and register at the no-cost member rate!