This is the second of a three part webinar series that will focus on Financial Aid.Webinar 1 | May 28 at 4:00 p.m. estHow to use a Financial Aid and Net Tuition Revenue Strategy to Reach Enrollment GoalsWhat is a net tuition revenue model and how can we be most strategic in reaching enrollment goals? Using a net tuition revenue model as a financial aid strategy certainly has its benefits and can help schools fill seats and reach revenue goals when used at the right time and in the right way. Join us for this webinar to learn more about the benefits of net tuition revenue, how to help others at your school understand its value and how to use a revenue based model effectively to appropriately increase enrollment.Webinar 2 | June 3 at 4:00 p.m. EstMaking Merit Aid Work the Right Way: Exploring Opportunities and Avoiding PitfallsFor years, consideration of merit aid was framed as a zero sum game, with funds for merit viewed as a drain on need-based funds. However, in most schools under capacity, sensibly structured merit aid can increase income enough to meet budget and also increase need-based aid. This session will walk through the impact of merit aid on budget and provide guidelines for maximizing the marketing impact of a merit aid program. Takeaways will also include suggestions for engaging with and framing a case for merit aid with your board, do’s and don’ts for a successful merit aid marketing campaign, assessment tactics that build community buy-in and navigating the introduction of merit aid to current full-pay parents.
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