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For K-12 schools, social media is an excellent tool for connecting with your community, attracting prospective families, and showcasing your unique programs or features. However, managing social media content effectively can be challenging – especially ...

I was recently reviewing “Ask AISAP 2023 Wrap Up" that gave some interesting summaries of what Independent Schools are moving toward. Early Action/Early Admissions and tightening the cycle are some trends schools are implementing. I thought it would be ...

We are amidst the flurry of the enrollment season, and I wanted to take a moment to pause and extend my heartfelt appreciation to the admission and enrollment professionals who make AISAP tick. The enrollment journey is undoubtedly filled with challenges ...

The week after the application deadline and final scheduled tour, I received 14 inquiries and 5 phone calls from families looking for tours and application information for the upcoming school year. Quite honestly, I was a bit disappointed. We advertise ...

They say “never judge a book by its cover”, and I had been guilty of this for a very long time. I often tell the story of how my kids started attending an independent school, and it was seeing it from the “inside” that made all the difference. I ...